1.) Make the server a typical PvP-TL with Deathtoll's rule set, and the Exile faction. That would give it a couple years' life span instead of this 3 month wipe nonsense that kept so many people away at launch. 2.) Continue to work on drops and balance issues to further fix them, at least through DoV. 3.) Don't put XP pots in the shop at all, and fix any new XP exploits that crop up and leave them fixed. The disco exploit + pots killed open PvP in every tier but cap, and killed the broker for trying to sell drops in every tier but cap, too. 4.) Unlock new expansions every 3 months at the very least, or take longer in between if the devs need it for balance. 5.) Keep the crafting speed as it was for this season of Nagafen. People want to get out and fight, not be stuck behind a crafting table constantly. And more crafted items helps broker sales and the server economy. 6.) Allow unlimited rolling of characters per account. If Daybreak wants to make more money, they should put character slots on sale in the cash shop. On a full-fledged permanent PvP server, more people would roll alts, which would keep all tiers populated much longer. 7.) Stop people from farming alts and guildies and buying/selling kills/fame to get up the leaderboard.